It’s become an annual tradition for me to write a parody on a holiday favorite poem or song. This year’s pick is the endless song, “The 12 Days of Christmas.”
Like the song that repeats itself over and over, sometimes clients feel that their sales reps will never “go away.” Of course, what clients don’t know is that a big piece of your job is to find ways to stay in front of them so they don’t forget you. Consider these twelve creative, if not comical, ways to do just that in tune to the timeless Christmas carol.
On the first day of Christmas my persevering sales rep gave to me:
1 Discount so I don’t have to fight for extra budget
On the second day of Christmas my persevering sales rep gave to me:
2 Testimonial Requests to highlight our good work together
On the third day of Christmas my persevering sales rep gave to me:
3 Selfies for my cell phone, laptop and TV screen savers
On the fourth day of Christmas my persevering sales rep gave to me:
4 Quarterly Reviews for face-time with our executive team
On the fifth day of Christmas my persevering sales rep gave to me:
5 Free Trials to test solutions I don’t need but he thinks I should
On the sixth day of Christmas my persevering sales rep gave to me:
6 Sales Proposals in hopes I’ll buy one more thing this year
On the seventh day of Christmas my persevering sales rep gave to me:
7 Referral Requests to pester my respected colleagues
On the eighth day of Christmas my persevering sales rep gave to me:
8 Marketing Brochures to be sure I know the full breadth of his offerings
On the ninth day of Christmas my persevering sales rep gave to me:
9 Starbucks and bagels to entice me into longer meetings
On the tenth day of Christmas my persevering sales rep gave to me:
10 Trinkets to gather dust on my desk lest I forget his company’s name
On the eleventh day of Christmas my persevering sales rep gave to me:
11 Tweets to shout from the hills that we finally purchased from him
On the twelfth day of Christmas my persevering sales rep gave to me:
12 Sales Calls in the New Year to buy more stuff
May all your prospects and clients enjoy your sales efforts just as much as this client does his persevering sales rep. Have a wonderful holiday season and wildly successful new sales year!