How to Sell Cybersecurity Services

Coffee with Kendra & Steve Tuesday, Nov. 19 • 1 p.m. ET

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Join Kendra Lee, President of KLA Group, and her guest Steve Riat, Director of Sales with Nex-Tech, to learn how to sell and position cybersecurity services with credibility in ways prospects appreciate and value.

Leave with strategies you can implement immediately to sell cybersecurity.

Come discover:

  • 5 cybersecurity conversations prospects find credible 
  • 2 cybersecurity sales strategies that open prospects’ minds to their risks 
  • Educational cybersecurity messaging to warm up the conversation 
  • The best time to introduce cybersecurity in the sales process 
  • What’s working for MSPs successfully selling cybersecurity services 


Challenged with your sales? Here’s how to sell cybersecurity services.

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Join us for a FREE Coffee with Kendra webinar with Steve Riat, Director of Sales with Nex-Tech, and discover How to Sell Cybersecurity Services.

Scare tactics aren’t selling cybersecurity services. Prospects don’t recognize any differentiation between cybersecurity offerings. Worse still, clients assume they are protected by your base managed service offering and perceive no risk. During this Coffee with Kendra webinar, Kendra will be joined by her guest Steve Riat, Director of Sales with Nex-Tech. Together, they’ll help you overcome issues selling cybersecurity and provide sales tactics you can use immediately.


Speaker Bios

Steve Riat Director of Sales, Nex-Tech

Steve Riat, an entertaining and motivating speaker who leads a sales team of more than 20 members, speaks and facilitates seminars on technology, business growth and cloud solutions. Steve has more than two decades of business technology experience and has traveled the world over the last several years learning about sales in the technology industry. While cultures may change in geographies, the sales problems are the same around the globe.

Kendra Lee with KLA Group logo

Kendra Lee President, KLA Group

Kendra Lee is president of KLA Group, an author, speaker and new business development authority. She helps MSPs increase revenue by using a targeted, multi-faceted lead generation and sales strategy that speaks directly to your ideal prospects and highlights your company’s uniqueness. She is the author of the books, The Sales Magnet and Selling Against the Goal. 

Register now to learn how to sell cybersecurity services. Can’t attend but would like to? Register anyway. We’ll be recording this session and sending it to everyone who enrolled.

This form collects information we will use to send you updates about promotions, special offers, and news. We will not share or sell your personal information. You can unsubscribe at any time.