Mix Prospecting into Lead Generation

Pandemic Sales Tip

With everyone working remotely, you need more touches to stay in front of your target market and a unique message that will grab their attention to get you through the virtual door. Combine email campaigns, social engagement, and virtual events. Lower your lead scoring and prospect to the marketing qualified leads who bubble up. Focus your messaging on how you can help during these uncertain times and spread it broadly with multiple touches across with lead generation and prospecting.

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