By Kendra Lee If your sales reps are losing sales, it isn’t necessarily due to COVID. Nor is it the time of year. The fault lies with sloppy selling and poor sales discipline. The good news is you can restore your win rate once you understand today’s selling situation and where you are losing in […]
This year I blogged a lot about lead generation and marketing because that’s what everyone seemed to be asking us about. But when I looked back over the year and our most popular blog posts, it was the sales articles that won the prize! (This is a great example of why you analyze the results […]
Whether you’re in sales or marketing, you have a list you’re targeting and you’re using email nurturing and lead generation campaigns to uncover who’s interested right now. But are you doing more than looking for immediate appointments from your target list? Because you should be.
Well, 2015 is almost in the books, and that means another year of blog posts aimed at helping your achieve your sales and lead generation goals. This year we covered topics spanning the sales process, from prospecting and lead generation to email marketing and closing sales—plus a lot more.