What does Lead Generation mean? The process of proactively adding prospects to your sales pipeline. Word-of-mouth and referral business isn’t pouring in like it did prior to 2020. You need a diverse set of activities that are all working to bring new prospects into your sales funnel to be nurtured and closed. We’ve seen a shift in what is working TODAY and can help guide you with a growth strategy customized to your unique challenges.
Targeting business buyers is different than targeting general consumers in many ways. The buying cycle can be longer, the services more complex and the buyer decision-making factors more abundant. We take all these into consideration when developing lead generation strategies for our B2B clients.
Email is one of the only ways to reach prospects right now. But response rates are down. Now's the time to change how you write emails. Download this checklist to confidently write emails that initiate relationships and generate more leads.
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KLA Group provides custom lead generation services for IT providers proven to grow your business in 2022, plus enterprise level sales training & support to generate more revenue.
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