When Sales Training isn’t working
Nothing is more frustrating than investing the time to identify the need, design, develop, and deliver great sales training and then discover that sellers aren’t implementing what they learned when they get

Nothing is more frustrating than investing the time to identify the need, design, develop, and deliver great sales training and then discover that sellers aren’t implementing what they learned when they get
Training is not an end to a means. It’s part of the journey. When you’re going on a trip, typically you plan ahead and buy tickets, make reservations, and line up transportation.
Good development programs are based on the skills participants need to do their job successfully. They are tailored to address diagnosed performance gaps. The programs aren’t point–in–time training sessions, but longer–term projects
Discussion groups provide a unique opportunity for just in time training. Your learners are looking for answers to immediate questions they have, and you want to be sure they receive accurate direction.
Recently, we had what could have been the “perfect storm” for a web-based skills training. We needed to create a new behavior and skills in people who never expected these responsibilities. Classroom
Now more than ever it’s important to be the trusted advisor to the executives who rely on your expertise in developing their staff. Companies are trimming the fat. People are being asked
Successful training programs don’t just happen. They come from knowing exactly what the sessions must accomplish for the business, the department, your sponsor, and the participants. And it all starts with understanding
As salespeople, we’re always looking for ways to provide value to our clients, always trying to differentiate ourselves from the competition. Well, you may already have something to offer your clients that
You probably know that all too often sales training fails, for a variety of reasons. The good news is that there are ways to make your investment of time and money in
