A big part of selling has always been finding a way to stand out from the crowd. Amazingly, that sometimes means just coming across like an actual person. Nowhere is this more true than with email prospecting and lead generation, where sending messages that look automated is the kiss of death in your prospect’s in box.
The best way to get uncommon email results is definitely to avoid looking like the common email marketer. Here’s an infographic with a few things to help increase your response rate: