What Does Your Linkedin Profile Say About You?
Your LinkedIn profile should represent the best of your career. Have it reflect the ways you help people and your expertise in a way that aligns with what your current prospects need.
Your LinkedIn profile should represent the best of your career. Have it reflect the ways you help people and your expertise in a way that aligns with what your current prospects need.
Bad reviews are sometimes an icky part of business. Sometimes people are having a bad day and they’re taking it out on your company online. Sometimes, it’s justified. Either way, it’s always
Social media offers an opportunity to build a strong professional reputation as an expert in your industry. When you have active and up-to-date social media accounts, regularly engage on LinkedIn and Twitter,
Your company’s online reputation has direct influence over whether new prospects select your company, and a candidate for hire accepts your offer. It even impacts SEO and your company’s visibility in online
Prospects are looking at more than your price. They want to know who will meet their needs, and they won’t just take your word for it. They need to hear from someone
When new business development focuses only on prospects who will close within the next 90 days, while ignoring everyone else, lots of real opportunities are lost in the shuffle. Instead, use a
When business owners embark on a lead generation strategy, their expectations are all wrong. It doesn’t matter if they’re hiring a sales rep, focused on appointment setting, running social ads, holding events
We love your ideas and we want to hear from you. Have a favorite sales or marketing tip you’d like to share? Email us and look for it here! Something More to
If your email list has invalid email addresses, missing names, or lack of segmentation – it’s dirty. Instead of getting good results, you’ll have a high bounce rate, get fewer responses and
The rules of email are ever-changing and you need to keep up with the changes to make sure your emails get through! Subject lines are a critical part of this. Generally speaking,
Writing copy, emails and marketing materials is one of the most avoided tasks in marketing and sales. Why? Everyone wants to write that perfect copy that inspires prospects to take that next
Even if you have a clean lead generation email list, if people never open your emails, you’ve got a problem, and purchasing a new list isn’t the solution (although that’s often the
In my last post I shared 5 reasons why your email list may not be performing. Here are 5 more reasons you may not be getting the lead generation results you expected.
Your lead generation email list is one of the top four factors that cause marketing campaigns to fail. This issue comes up in every one of my lead generation speaking engagements and
Q: We are planning our sales and marketing activities for 2015. I was on the Coffee with Kendra earlier in the month and I really liked the 15 strategies that you laid
Q: Who said 9 is the correct number? Response: Great question, Benjamin Sadowsky! Our research with clients has proven that if you haven’t gained access after 9 attempts, let it rest and try
I’m a big fan of email. My team uses it almost every day to build relationships with existing clients, prospect for new clients, and fill our funnel with qualified, relevant opportunities. We
Like the phoenix rising from its own ashes, an infographic really is the rebirth of what trainers have been using for decades: the job aid. Just like it sounds, an infographic is
When Yahoo! announced a few weeks ago that it planned to deactivate user IDs that had been inactive for more than a year and re-release them to the public, outrage ensued. Existing
Infographics. Seems pretty self-explanatory. Information + Graphic Design = Infographic. According to Wikipedia, an Infographic is a “graphic, visual representation of information, data or knowledge intended to present complex information quickly and
Getting the attention of prospects is an age-old challenge. With contacts busier than ever before, you can’t rely just on cold calling or email. Rather, it’s essential to take a multifaceted approach
Social media is a powerful business tool, considering the vast number of people who currently use the various networks worldwide. There are currently 901,000,000 people on Facebook, 517,000,000 Twitter users, and over
Facebook is notorious for its constant modifications. Changes to the newsfeed have brought on waves of complaints and ridicule as people adjust and readjust to how they consume their favorite information. But
As a seller in the SMB market space, you want to target groups of companies where you have the best opportunity to get business in the door. You cannot afford to waste
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